© 2014 by pptArt

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C O R P O R A T E   A R T   A W A R D S

 

Rome, 23-24 November

 

 

You can download the project brochure here

The list of confirmed participants is available here

 

For more info, do not hesitate to contact us at  info@CorporateArtAwards.it  or  info@pptArt.org

Corporate Art Awards

 

The Corporate Art Awards® aim to enforce visibility, recognition and reputation for the best practices in the collaboration between the Corporate world and the Art world.

 

We believe that Art is the ultimate expression of Corporate Social Responsibility.

 

Companies that are actively involved in the Art world tend to be successful in terms of profitability and seem to have overcome most ethical, environmental and social challenges.

 

Art & Business

 

Art for the Corporate World is much more than a mere financial investment:

  • Art stimulates employee engagement

  • Companies can generate a Creative Environment with Art-based Education Programs

  • Artists have a huge potential as creative service providers in the field of marketing, communication and brand

  • Investing in the renovation of Public Art is a key element to be a “good citizen” in the local community

  • Corporate Art collections can Generate Good Publicity and create a positive brand image

 

The methodology

 

The Corporate Art Awards® methodology is based on the following tools:

  • "Corporate Art" Survey

  • "Art & Passion" Audit

 

The Survey analyzes the company’s collaboration with the Art world along 10 defined dimensions.

 

The Audit assesses qualitative factors related to the passion, creativity and commitment of the company’s employees involved in projects with the Art world.

The Award Categories

 

To apply for the Corporate Art Awards®, projects and collaborations can be submitted in the following categories:

 

  • Corporate Art Collections and/or Corporate Museums

  • Art bonus / Public Art (refurbishment and renovation of public Art and monuments)

  • Corporate Art projects (involvement of artists, directly or through creative agencies, for corporate processes such as marketing, celebrations, events, etc.)

  • Art as financial investment (works of art in the company assets)

  • Collaborations with museums and with Art Academies

  • Art Prizes

  • Art benefits for employees (discounts for museum tickets, financial support/loans for art purchasing, etc.)

  • Art-based management training/education

  • Internal communications (artistic stationery, screensavers, gadgets, images for internal publications and posters, etc.)

  • Décor (artworks to decorate boardrooms, offices and public spaces)

  • Art-related services included in your commercial offer (only if applicable)

The Scientific Committee

 

All proposals will be reviewed by the members of the Corporate Art Awards® committee:

 

  • Gianluca Comin, Biennale di Venezia, member of the BoD

  • Stefano Pizzi, Brera Academy of Fine Arts, Head of External Relations

  • Alberto Meomartini, Museimpresa, President

  • Carlo Capoccioni, Italian Banks Association, President of Cultural Commission

  • Luca Pirolo, LUISS Business School, Director of Creative Business Center

  • Carolina Botti, Ales (Art Bonus), President

  • Luca Desiata, Professor of Corporate Art at LUISS Buisness School curator of the Corporate Art exhibit at GNAM – Galleria Nazionale Arte Moderna.

The ceremony

 

The Corporate Art Awards® award ceremony will be held on:
 
November 23rd

Italian Ministry of Culture Sala Spadolini - Via del Collegio Romano, 27 Rome 

 

Novembre 24th

ABI (Italian Banking Association) Sala Verde, Palazzo Altieri - Piazza del Gesù, 49 Rome

The Award

The award will be an art piece.

The catalogue

 

All participants will be included in the catalogue of the Corporate Art Awards®

 

LUISS Business School

 

The Corporate Art Awards project is organized in collaboration with the Creative Business Center of LUISS Business School